CHARACTER / MOTION SYSTEM
Brand Mascot Animation
Bring your company character to life. We make it move, speak, react, demonstrate products and return in new brand stories.
A good mascot should not spend its whole life frozen beside the logo.
01 / POSSIBILITIES
What can the mascot do?
We work with production-ready character sheets and with a single existing illustration.
Speak and lip-sync
Show clear emotions
Move hands and body
Walk, run and act
Demonstrate products
Explain equipment
React to current events
Host a brand channel
Appear in ads and memes
Lead an animated series
Only one drawing? We create the missing angles, mouth shapes, hands and expressions required for animation.
02 / REUSABLE ASSET
One mascot. An ongoing content system.
Once the character is prepared, it does not need to be rebuilt for every video. New episodes reuse the same recognizable system and focus production time on the next idea.
03 / TECHNOLOGY
The right technology for the character and the task
We do not force every project into one program. The production pipeline is selected for the visual style, movement and future volume of content.
Toon Boom Harmony
Expressive frame-by-frame and character animation for complex acting and cartoon-level movement.
Moho Animation
A controllable character rig for frequent videos, dialogue scenes and recurring animated series.
Adobe After Effects
Advertising motion, typography, effects and integration of the mascot into existing video.
Blender
3D mascots and character animation combined with products and industrial visualization.
Moho or Toon Boom for the character. After Effects for impact. Blender when the mascot needs to enter the product’s 3D world.
04 / ANIMATION SYSTEM
Prepared once. Ready for a series.
We turn the illustration into a controllable production asset: separate its parts, complete missing views and build a library of expressions and movements.
- Character separation and cleanup
- Additional angles, hands and mouth shapes
- Emotion and pose library
- Bones, controllers and base movements
- Test animation and production template
Set up the character once—then send it to work for the brand. No vacation and no request to reshoot the take.
05 / CHANNELS
One character for every brand channel
We prepare vertical, square and horizontal versions for social media, websites, presentations, exhibition screens and training materials.
06 / LOCALIZATION
The same hero can speak to different markets
We adapt voice-over, subtitles, lip-sync, dialogue, local humor and environments while keeping the character’s personality recognizable.
07 / DELIVERABLES
What you receive
The scope is assembled around your character, content plan and future production needs.
- 01Mascot preparation for animation
- 02Professional 2D or 3D rig
- 03Emotion and movement set
- 04Idea, script and character animation
- 05Lip-sync, voice-over and sound
- 06Product integration
- 07Social media format adaptations
- 08Reusable source materials
MAKE THE CHARACTER MOVE